Vietnamese Supermarkets in Japan — Where to Buy Rice, Fish Sauce, Dried Pho, and Fresh Herbs
30+ Vietnamese supermarkets in Tokyo, Osaka, Nagoya, Fukuoka, and Sendai — addresses, prices for ST25/Jasmine rice, Chinsu fish sauce, Vina dried pho, fresh herbs, and nationwide online ordering.
Apr 21, 2026·✍️ olablog·⏱ 8 min read
30+ Vietnamese supermarkets in Tokyo, Osaka, Nagoya, Fukuoka, and Sendai — addresses, prices for ST25/Jasmine rice, Chinsu fish sauce, Vina dried pho, fresh herbs, and nationwide online ordering.
Living in Japan and craving a bowl of Hanoi pho, a pot of Hue-style bun bo, or simply some real Phu Quoc fish sauce? You can find all of that at 30+ Vietnamese supermarkets across Japan. This guide lists trusted addresses in Tokyo, Osaka, Nagoya, Fukuoka, and other areas with large Vietnamese communities, along with 2026 price references for rice, fish sauce, dried pho, and fresh herbs—the essentials most Vietnamese shoppers look for.
Why Vietnamese supermarkets in Japan boomed from 2020-2026
- The Vietnamese community in Japan grew from 350k (2019) to ~570k (2026)—the 2nd-largest after the Korean community
- Technical interns + international students + engineers → sharply increased demand for Vietnamese products
- Aeon and Don Quijote began selling Phu Quoc fish sauce and Acecook pho in 2022
- Dedicated Vietnamese supermarkets (fresh herbs + seasonings + dried goods + frozen foods) have opened in every city with ≥30k Vietnamese residents
Tokyo — 10 trusted Vietnamese supermarkets
Shin-Okubo / Shinjuku area (the largest Vietnamese community)
1. Vina Mart (ヴィナマート) — Shin-Okubo
- Address: 2-32-15 Hyakunincho, Shinjuku-ku, Tokyo 169-0073
- A 3-minute walk from Shin-Okubo Station (JR)
- Known for: fresh herbs (Thai basil, sawtooth coriander, Vietnamese coriander), dew-dried rice paper, Northern-style shrimp paste
- Hours: 10:00-21:00 daily
2. Vietnam Taste (ベトナムテイスト) — Shinjuku
- Address: Kabukicho 1-chome area
- Specializes in frozen foods: bun, pho, fried spring rolls, frozen fermented pork rolls
- Frozen fresh pho: 600-800 yen/kg
3. Asian Mart Shin-Okubo
- General Southeast Asian goods (Vietnamese + Thai + Indonesian)—prices are higher, but the selection is broader
- G7, Trung Nguyen, and Vinacafe coffee ~350-450 yen/20 sachets
Higashi-Ojima / Arakawa / Sumida area (popular with technical interns)
4. Mart Việt Nam (マートベトナム) — Higashi-Ojima
- Address: near Higashi-Ojima Station (Shinjuku Line)
- The lowest prices in Tokyo, with technical interns making up most of its customers
- ST25 rice 25kg: 12,500 yen (~2.1 million VND)—15-20% cheaper than Amazon
5. Mekong Supermarket (メコンスーパー) — Asakusa
- Near the Asakusa tourist area but with local prices
- Specializes in frozen Vietnamese seafood: tiger prawns, squid, basa fish
Western Tokyo
6. Saigon Mart Kichijoji — Musashino
- 1-6-2 Kichijoji-honcho
- Popular with Japanese customers—ready-to-eat fried spring rolls and fresh summer rolls are available
7. Vietnam Store Nakano
- Near Nakano Station (JR Chuo)
- Small, but carries all the basic seasonings
Tokyo suburbs
8. Little Hanoi Kawaguchi (Saitama)
- Saitama is the prefecture bordering Tokyo; 8k of its 1 million residents are Vietnamese
- The Kawaguchi area has the largest Vietnamese market in the prefecture
9. Chợ Việt Funabashi (Chiba)
- Near Funabashi Station (JR Sobu)
- Serves Vietnamese people working at Narita Airport
10. Viet Mart Yokohama (Kanagawa)
- The Yokohama Chinatown area has a Vietnamese section
- Known for: ready-made Thanh Tri steamed rice rolls
Osaka / Kansai — 6 main supermarkets
Osaka
1. Vietnam Mart Namba
- Dotonbori / Shinsaibashi area
- Tourists + local Vietnamese residents
- Prices are ~10% higher than in Tokyo
2. Saigon Kitchen Store (Tennoji)
- Near Tennoji Station (JR)
- Has a prepared-food counter: bun bo 800 yen, pho 700 yen
3. Vietnam House (Nishinari)
- Nishinari is home to many Vietnamese workers
- The lowest prices in Osaka, with inexpensive rice + fish sauce
Kobe / Kyoto
4. Mekong Kobe — near Sannomiya Station 5. Vietnam Plaza Kyoto — north of Kyoto Station 6. Little Saigon Nara — small, but has all the essential seasonings
Nagoya / Aichi — 5 supermarkets
Aichi is home to 4,000+ Vietnamese people working at Toyota, Denso, and Aisin. The Kanayama and Nakamura areas have many Vietnamese markets:
- Vina Mart Kanayama — the largest, with fresh produce arriving from Thailand/Vietnam 2 times/week
- Asia Mart Nakamura — near Nagoya Station
- Saigon Food Center Kariya — serves Toyota engineers
- Vietnam Shop Anjo — popular with technical interns
- Mart Việt Ichinomiya — Nagoya suburbs
Fukuoka / Kyushu — 4 supermarkets
Kyushu has a climate similar to Vietnam and a Vietnamese community of 30k people:
- Vietnam Mart Hakata — the largest in Kyushu, near Hakata Station
- Saigon Store Tenjin — in central Fukuoka
- Mekong Kumamoto — Kumamoto Prefecture
- Viet Shop Nagasaki — serves Nagasaki University students
Other areas
- Sendai (Miyagi): Vina Mart Sendai near JR Sendai Station
- Hiroshima: Vietnam House near Peace Park
- Sapporo (Hokkaido): Little Hanoi Hokkaido—the only Vietnamese market in northern Hokkaido
- Okinawa: Vina Mart Naha (small, but well-stocked)
2026 reference prices (compared with Vietnam)
| Item | Japan (Vietnamese Supermarket) | Vietnam | Ratio |
|---|---|---|---|
| ST25 rice 25kg | 12,000-14,000 yen | 900,000 VND | 2.3× |
| Thai Jasmine rice 10kg | 4,500 yen | 300,000 VND | 2.5× |
| Chinsu fish sauce 900ml | 850 yen | 45,000 VND | 3.2× |
| Khai Hoan Phu Quoc fish sauce 500ml | 1,200 yen | 80,000 VND | 2.5× |
| Vifon dried pho 65g × 30 packs | 1,800 yen | 250,000 VND | 1.2× |
| Bình Tây dried rice noodles 500g | 350 yen | 20,000 VND | 3.0× |
| Trung Nguyen G7 coffee (20 sachets) | 450 yen | 45,000 VND | 1.7× |
| Rice paper for rolls 500g | 600 yen | 50,000 VND | 2.0× |
| Fresh Vietnamese coriander 100g | 350 yen | 5,000 VND | 12× |
| Fresh sawtooth coriander 50g | 450 yen | 6,000 VND | 13× |
Takeaway: fresh herbs are 10-13 times more expensive because they have to be imported by air. Dried goods (pho, fish sauce, and rice) are only 2-3 times more expensive, which is reasonable. Vietnamese residents who have lived in Japan for a long time often grow their own herbs on the balcony to save money.
Order online — 3 major platforms
1. Vietnam Mart Online
- vietnammart.jp (Vietnamese-language version available)
- Ships nationwide in Japan; shipping costs 500-1,500 yen depending on weight
- Free shipping on orders >5,000 yen
- Payment: Konbini, bank transfer, credit card
2. Amazon Japan
- Search in Vietnamese or Japanese (ベトナム食品)
- Large selection of dried goods, rice, and seasonings
- Prime shipping in 1-2 days
3. Rakuten
- rakuten.co.jp — search for "ベトナム食品" (Vietnamese food)
- Competitive prices and plenty of discount coupons
- Rakuten Points worth 1-10% are returned on every order
4. Kakao — Vietnamese market app (new in 2025)
- App dedicated to Vietnamese people in Japan
- Combined shipping makes delivery 30-50% cheaper
- Ships only to Tokyo's 23 wards + Osaka/Nagoya
Smart shopping tips for Vietnamese people in Japan
1. Buy 25kg of rice instead of 10kg
25kg is ~20% cheaper per kg. If you live alone and cannot finish it, split it with your roommates.
2. Fish sauce — choose Phu Quoc Khai Hoan or Chin-su
These two brands are shipped from Vietnam by container ship and have a 2-year shelf life. Avoid fish sauce "packaged in Japan," as it is usually diluted, industrially produced sauce.
3. Fresh herbs — grow them on your balcony
Thai basil, Vietnamese coriander, perilla, and Vietnamese balm are easy to grow in 20cm pots. Seeds cost 300-500 yen per packet, with the first harvest after 6-8 weeks. You can save ~3,000-5,000 yen per month.
4. Frozen foods — place one large order per month
Frozen pho, bun, and spring rolls are shipped in refrigerated trucks, so shipping costs are high. Combining 10-15kg into one monthly order helps reduce delivery fees.
5. Shop before Tet — stock up for 2 months
Around Lunar New Year (late January / early February), Vietnamese supermarkets raise prices by 20-30% due to high demand. Stock up 1-2 months ahead to avoid inflated prices.
6. Aeon / Seiyu — Vietnamese products at Japanese prices
Major Japanese supermarkets have started selling Chinsu fish sauce, Acecook pho, and G7 coffee. Prices are 5-15% higher than at Vietnamese supermarkets, but these stores are more convenient if you live in a suburb without a Vietnamese market nearby.
7. Drugstores: Matsumoto Kiyoshi / Welcia
They carry a few basic Asian seasonings (Chinsu chili sauce, Hao Hao instant noodles, satay sauce). They are convenient for emergencies, with prices comparable to Vietnamese supermarkets.
Conclusion
Living in Japan no longer means having to go without the foods of home—30+ Vietnamese supermarkets offer rice, fish sauce, pho, and fresh herbs in every major city. The total monthly cost of Vietnamese groceries for a two-person household is 12,000-20,000 yen (~2-3.5 million VND)—the equivalent of just 3-4 restaurant meals in Tokyo.
To find the nearest specific shop: search "ベトナム食材 [name of the nearest station]" on Google Maps—95% accurate.
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